China Luxury

In the space of just one week, Chaumet has followed sister brand Tiffany onto the TMall platform

The newer kid on the block of LVMH Watch & Jewelry opens up their flagship TMall store

Does teaming up with big name celebrities in China really help drive sales?

How were brands driving growth during Double Eleven in China?

11.11 used to be a sprint, but now it’s a marathon. How did the pre-sales period of the Double Eleven shopping festival shape up in terms of brand trends?